Privacy Policy

As a mental health provider, Aspire Counseling maintains the confidentiality of your Protected Health Information (PHI) in accordance with the Health Insurance Portability and Accountability Act of 1996 (HIPAA). We use and disclose your PHI only as permitted or required by law and for purposes such as:

• Treatment – Providing, coordinating, or managing your mental health care.

• Payment – Billing and collecting payment from your insurance or directly from you.

• Health care operations – Internal evaluation, supervision, and administrative duties.

For more information, you may request a copy of our Notice of Privacy Practices.

We do not sell or rent your personal information or PHI to third parties. However, our website uses third-party tools—including Google Analytics, Google Ads, and the Meta (Facebook) Pixel—to help us understand user behavior, improve the website experience, and deliver relevant ads.

These tools may collect non-personal data such as:

• IP address

• Browser and device type

• Pages visited and time spent

• Clicks and interactions

• Referral sources (e.g., Google search, social media)

This data is collected via cookies or similar technologies and is processed according to the privacy policies of Google and Meta. You can learn more and opt out at:

• Google’s privacy practices

• Meta’s privacy policy

• Google Analytics Opt-Out Add-On

• YourAdChoices.org

We do not combine this behavioral data with your clinical information, and no PHI is shared through these tools.